Something I feel like I don’t talk a lot about is how daunting it can be to write out a process for an entire service. Especially if the scope of work tends to shift a little for every client. Because if you start looking at all of the different ways a project could go, then you’re going to get a ton of if this, then that scenarios… and next thing you know, you’ve got a 48-page doc outlining one service. Yikes. I mean, sure — if that’s how it has to go, then go for it. But for most of us,...
8 months ago • 3 min read
You know your Enneagram. You’ve probably taken a personality test or two for fun. But when it comes to how you run your business day to day — how you manage timelines, to-dos, and client work — your project management personality tells the real story. Because let’s be honest: running a business requires more than just being good at your craft. It takes planning, prioritizing, communicating, and actually getting things done — without burning out in the process. This isn’t a personality quiz...
9 months ago • 5 min read
Lately, I’ve seen an uptick in the same narrative: If you want more impact, more money, and better work-life balance, you have to scale. Maybe it was just my Monster kicking in, but honestly? I got fired up over how much BS that is. For years, I worked behind the scenes with clients as they built bigger teams, turned their businesses into agencies, and chased the version of success we’ve all been told is the only way to level up. And for some? That worked. But the older my son gets (and let’s...
about 1 year ago • 3 min read
I watched a reel the other day with college students saying how many unread texts they had. All but one had over 100 unread messages, someone even had like over a thousand💀 Reader, I about had a heart attack over that. Honestly, my brain would just short-circuit if I had that many unread texts. I might actually just throw my phone away and get a new numberrrrr. This week I had like 50 at one time but it’s because a group chat went off. One of my friends rescued a puppy left at a Walmart...
over 1 year ago • 3 min read
Let’s start with Asana, Mk Reader? I don’t know about you but sometimes seeing my task list in Asana can get to be too much. Especially if you’ve got A LOT of them. Enter My Tasks. It’s my go-to place to see alllll the tasks that are assigned to me. But if we’ve got a bunch of active projects with all of the tasks assigned out, it can get overwhelming seeing my “to do” list. One of the easiest things you can do is setup you My Tasks tab to work for you. Sure, you probably have it set to sort...
over 1 year ago • 2 min read
When was the last time you ran an audit on your services Reader? Client experience can absolutely make or break everything. If you haven't done an audit on your client experience in a while, here's one of the top audits I do for my clients when we first start working together: the new lead/inquiry process. Here's a quick overview of what that process might look like: Ready to dive in and run your own lead inquiry process audit? Let's go ⤵️ Fill out your own contact form What happens once the...
almost 2 years ago • 2 min read
Nothing makes me roll my eyes more Reader than when everyone suddenly jumps on the bandwagon for a certain tool because everyone and their mother is talking about it that week. I'm looking at you Notion. 👀 Not every tool is going to be a fit for you. Whether it’s because of the way you think or work, the way your team is built, your budget, or how your clients work with you, the most talked about tools out there might not be for you. That’s why there are so many tools out there — because...
almost 2 years ago • 2 min read
Alrighty Reader Let's talk priorities and time management. I know firsthand how overwhelming it can be to juggle everything. From nurturing leads and managing client projects to keeping up with any kind of consistent marketing to making sure you’re actually drinking water (but let's be honest, making sure we're hydrating as much as we are caffeinating!). All alongside making sure you have some semblance of a personal life, it’s hard. As business owners we have essentially 2 (main) hats:...
almost 2 years ago • 2 min read
As we’re heading into Q2 already (which really is insane to think about), I want to share a BTS look at what I’ve been working on for my clients this past month. 1) Contract reviews: We recently had some projects that made us reevaluate our contract terms, plus shifts in the industry and creative space as a whole. Now, disclaimer time, I am not a lawyer, so I never do legal advice (hard pass), so while I advise of clauses and terms to add or adjust, I always have my clients run the final...
almost 2 years ago • 2 min read